Our digipak panels are a way of showing who our duo are: what their style is and what they want to promote. We want to have a close up image of the their faces on the front with minimal make up in order to portray them as open individuals who are relatable to everyone. However, on the back we want to have a photo of them where they are wearing cool branded clothes, surrounded by lights. The lights image is a reoccurring motif that we have throughout our project as its shows vibrancy and life, something which is vital to our artist image. The branded clothes allow for the album to be more specific to our target audience, as we looked into what brands 16-25 year olds are wearing currently.
One of the album we covers we looked at is FKA Twigs album 'LP1' as it is a close up of her face and gave us inspiration for the type of shot we could take. However, in this photo she is wearing lots of make up, but this actually face us ideas for the type of hair and make-up looks we could for Mira's promo shots.
To the left is AlunaGeorge's promo shot and they are clearly really close as seen by their silly poses so on our digipak we want to recreate this and shot our duo MiraJax to be close as well. We will show their closeness by taking photos of them together and experimenting with poses such as Jack having his arm around Mira.
We also had to think about what we wanted on the inside panels but we knew we wanted something related to lights. Pru, a member of our group, suggested that we take shots at 'God's own Junkyard' which we could then also use for our website.
Above is the template for our digipak design
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